Adsense Site – Why Not To Buy Recycled Adsense Ready Sites

Saturday, 8. May 2010

Why Not To Buy Recycled Adsense Ready Sites

I recently read the article, “Purchasing new Adsense ready site” and felt compelled to blog about this. A recycled adsense site is a website that has content written to perform well with Google adsense. Then the site is sold wholesale to unscrupulous webmasters for the sole purpose of making money with adsense. While I am all for making adsense sites and content writing sites to sell for profit, it is my professional ethical belief that flooding the internet with duplicate content is wrong.

These sites add nothing of real value for the internet community. Sure, the basic content may be useful to the visitor, or the adsense ads that are generated by the content may be of use, but over all it they are a nuisance to people. Finding the same content on four different sites while performing a longtail keyword search is very annoying.

Google’s Content Guidelines

Google wants fresh and relevant sites to crawl and index. Additionally, Google specifically warns against using duplicate content [1] . While some content management systems automatically use excerpts, use blocks of text in other places, or use sequential pages of blog posts and canonical articles, sites that are bought and sold in bulk may be reported as spam and be penalized by lowering the rank or removal from the index all together.

Spamsense Sites Still Make Money

One might wonder, “If Google penalizes or removes a site for spam, how does it make money?” This is actually really easy to answer. First these site use a different advertising system that doesn’t penalize for duplicate content. Second, the webmaster uses an aggressive internet marketing strategy that includes link building, sponsored links, paid traffic generators, paid to read emails (PTR), and paid to surf programs (PTP).

These spam sites do require money to make money. But if the keywords are chosen carefully and the internet marketing is done on the cheap, then they can be moderately successful. And thus the reason these sites are sold wholesale.

Ultimately it is up to the webmaster to decide on the business ethics and how they pertain to internet websites. I highly encourage more research into this subject before proceeding. Not only can one site be banned, but if you have many of these different sites residing on a dedicated server, that server’s IP address could be banned. If you have any questions or comments feel free to leave a comment or use the contact page to get in touch with me.

[1] Duplicate Content – Webmaster Tools Help. Google. Web. 8 May 2010. <http://www.google.com/support/webmasters/bin/answer.py?answer=66359>

Google Adsense – Keyword Value

Sunday, 4. April 2010

Adsense Keyword Value – Easy Internet Profit

Easy internet profit can be made using Google Adsense, well at least in theory. But it take more than a website and Google Adsense to make money. If your site is strictly made to profit from Adsense, you’ll really need to maximize long-tail keyword research. To maximize your profits, you need to know how much each long tail keyword is worth to Google. Once you know how much Google stands to make, you can extrapolate how much you could earn with each click.

Plug In Profits With Adwords Traffic Estimator

For example, if you were a webmaster writing a dating website, the first step would be to decide your audience. The next step would be to research which longtail keywords are naturally associated with dating. This is easily done by using the Google AdWords Keyword Tool. Once you have a list of long tail key words, you’ll need to paste these keywords into the Google Adwords Traffic Estimator. The results of this search will give you the price range for the top three positions of each keyword selection.

Now that you have an idea which keywords pay the best, you can tailor your pages and articles to give you the best return.

  • Write your page with a keyword density of %3 – %5
  • Include your keyword in the page title and URL
  • Ensure keyword placement at the beginning, middle, and end of the article
  • Use synonyms of your chosen keyword
  • Utilize Adsense section targeting to increase ad relevancy

So when I used these steps on an imaginary online dating service site I found the following key words to have the most searches and the highest payout:

  • online dating service
  • online dating services
  • free online dating service
  • free online dating services
  • free dating
  • dating personals

For just this selection of dating keywords, the range was $1.32 – $4.14. The average $2.04 per click. After you decide your site structure, you would write your core pages around these lucrative dating keywords. Remember to wrap the main body of text with the section targeting code:

” <!– google_ad_section_start –> Main dating keywords text that is fully optimized. <!– google_ad_section_end –> “

I have a really helpful keyword section targeting article to help you along with this also. Good luck with your Google Adsense program. Remember to bookmark this blog and to check back often for informative Search Engine Optimization articles.

The Importance of XML Sitemaps

Friday, 29. January 2010

The Importance of XML Sitemaps For SEO

XML Sitemaps are very important for every website, and even more so for a new website! XML Sitemaps provide a broad picture road map for search engines. Generally speaking, search engines spider three to four pages deep with no problem. After that, it is a crap shoot if those deep linked pages get indexed. If you leave it up to the search engines, you will get unpredictable results.

Do you really want your sitemap.html page being indexed? It provides very little information about your message or product. Yes, enables your visitors to be able to find every page in your site. But do you really want your new visitors to land on that page? Chances are not. But spiders love sitemap.html type pages because the contain great information on which pages are in your site.

XML site maps are great for big sites. If your site has over 100 pages of content which may lie three to four pages deep from your home page or landing page, then a XML sitemap is a must for you. By telling the search engine what pages are there, you stand a greater chance of the spider finding your important pages and indexing them. Let face it, every page that is indexed is a potential sale or lead. If only 25 of your 100 page site is indexed, you could be missing 75 per 100 searches for your keyword.

But by far, XML site maps are the most important for new sites. Older sites that are very informative tend to get linked to. If your site is linked to, then search engines can find your site. New sites don’t have the luxury of having a lot of different links pointing to their site. By creating a sitemap and telling the search engines that is there, your website will be spidered and indexed much sooner than if you didn’t. In my experience, the sites that I have submitted to Google via sitemap have had four pages or more crawled and indexed within two weeks of being live.

The best resource for the amateur or layman site creator is XML Sitemaps. The free service provided will search your site via links, and provide you with a properly formatted XML Sitemap. Once you upload it you the same directory as your index page, you need to register it with each search engine. To do that, you will have to create an account with each search engine. I have provided the links for Google, MSN Live and Yahoo.

Google
Yahoo
MSN Live

Ask is a little different To submit a sitemap to Ask, you have to type in this address:
Ask

Each and every time you make a change on your site, you should be creating or editing a XML Sitemap. Search Engines, Google in particular, like a site whose content is updated often. This is because search engines want to provide the best match for each keyword. So the more often you update your site, the more you are rewarded.

If you have any questions, feel free to ask it in a comment or shoot me an email. I will do my best to provide you with an informative answer. If I don’t know, I will refer you to a more informative resource.

Affordable Search Engine Optimization

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