Adsense Site – Why Not To Buy Recycled Adsense Ready Sites
Saturday, 8. May 2010
Why Not To Buy Recycled Adsense Ready Sites
I recently read the article, “Purchasing new Adsense ready site” and felt compelled to blog about this. A recycled adsense site is a website that has content written to perform well with Google adsense. Then the site is sold wholesale to unscrupulous webmasters for the sole purpose of making money with adsense. While I am all for making adsense sites and content writing sites to sell for profit, it is my professional ethical belief that flooding the internet with duplicate content is wrong.
These sites add nothing of real value for the internet community. Sure, the basic content may be useful to the visitor, or the adsense ads that are generated by the content may be of use, but over all it they are a nuisance to people. Finding the same content on four different sites while performing a longtail keyword search is very annoying.
Google’s Content Guidelines
Google wants fresh and relevant sites to crawl and index. Additionally, Google specifically warns against using duplicate content [1] . While some content management systems automatically use excerpts, use blocks of text in other places, or use sequential pages of blog posts and canonical articles, sites that are bought and sold in bulk may be reported as spam and be penalized by lowering the rank or removal from the index all together.
Spamsense Sites Still Make Money
One might wonder, “If Google penalizes or removes a site for spam, how does it make money?” This is actually really easy to answer. First these site use a different advertising system that doesn’t penalize for duplicate content. Second, the webmaster uses an aggressive internet marketing strategy that includes link building, sponsored links, paid traffic generators, paid to read emails (PTR), and paid to surf programs (PTP).
These spam sites do require money to make money. But if the keywords are chosen carefully and the internet marketing is done on the cheap, then they can be moderately successful. And thus the reason these sites are sold wholesale.
Ultimately it is up to the webmaster to decide on the business ethics and how they pertain to internet websites. I highly encourage more research into this subject before proceeding. Not only can one site be banned, but if you have many of these different sites residing on a dedicated server, that server’s IP address could be banned. If you have any questions or comments feel free to leave a comment or use the contact page to get in touch with me.
[1] Duplicate Content – Webmaster Tools Help. Google. Web. 8 May 2010. <http://www.google.com/support/webmasters/bin/answer.py?answer=66359>
